Saturday, September 25, 2010

Express & Limited Too... interesting/unlimited connections

Today
I'm going to limit myself
To Just talk about
Express
And Limited Too

Today
I washed myself
With "Berry Cool Sparklicious"
Body wash from Limited Too...
Hahaha.... How old am I?

Breaking into the soap stash
With all the Bath & Body Works
I like to be Sparklicious
Glitter is girly
And unexpected

In fact I've gotten
"What the hell are you... a f***ing Pixie!"
"Now I have glitter on me!"

"The herpes of the craft department"
That's what we called it
At my old job... RA's are crafty

Well anyway,
Limited Too
Is for cool kids
Trendy kids

But it is limited
To about 9 - 13.
Preteens who are small
Too small for adult sizes

Today
My sparkled self
Went to the dry cleaners
To pick up Edited Editors
Hemmed to Perfection

From Express
The Express is limited
To people with a good job
I used to not go in there
I didn't have a real job

Now I love the place
So many colors of pants
Cut just right
Perfect for work

I just wish that the pants
Were shorter
I don't wear stilettos
To work
I don't wear stilettos
Period

Express should offer Hemming.
I'm 5' 5" after all.

Express had Express Men next door
Looks like where I should go
To pick up men
Who have a good job
And who look good
At their good job

Men: looking good + having a good job = chick magnet

Interesting trivia & history connecting all the dots... thanks Wikipedia

1912 - Bella Cabakoff emigrated w/ family to U.S. from Russia
Gotta love that 1st generation work ethic
Age 21 - She became the youngest buyer for Lazarus Department Store Chain
I used to shop at Lazarus Department Store in Moultrie
Not sure if this Lazarus is related
1951- Bella & husband, Harry Wexner open women's clothing store, Leslie's
Named for her son, Leslie Wexner
Leslie then started The Limited, for younger women
1964 - Parent's close their store to join Leslie at The Limited
Sure he loved that!
The Limited took off and became public in 1969
It's listed as LTD on NYSE
1980 - Express opens as Limited Express
1982 -Acquires Victoria Secret
1982 - Lane Bryant
1985 - Henri Bendel
Lerner (now New York & Company)
1988 - Abercrombie & Fitch (A&F became publicly traded in 1996)
1989 - Structure opens, now Express Men
1990's - developed Limited Too, Bath & Body Works, Structure, & Victoria Secret Beauty
1998 - The White Barn Candle Company starts out of Bath & Body Work store conversions.
1999 - Limited Too, now part of Tween Brands, Inc
2007 - Limited Brands sold majority stake to Golden Gate Capital Partners

Limited Brands currently operates

Victoria's Secret

Victoria's Secret's Pink

Bath & Body Works

Henri Bendel

C.O.Bigelow

The White Barn Candle Company

La Senza


Obviously, Limited Brands, hasn't been limited.


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